Episode 503: HELP! My Business Is Dying Since I Moved to A Small Town
Question: I’ve moved to "Small Town" Texas and opened up a studio. Other places I’ve lived, I have easily filled classes, but it’s been 2 years and I’m having trouble getting students. This question actually came from someone I met at TMEA,...
Question: I’ve moved to "Small Town" Texas and opened up a studio. Other places I’ve lived, I have easily filled classes, but it’s been 2 years and I’m having trouble getting students.
This question actually came from someone I met at TMEA, the Texas Music Educators Association Annual Conference. They stopped by my “Ask the Money Maestro” Booth, and I’m so glad they did!
What I’m going to share with you will work for not just Texas but many southern, rural, or sparsely populated areas, especially communities that are deep in agriculture or are based in ag (such as his "Small Town")
If they don’t know you, your momma, your grandma, and your great grandma, it’s gonna take a lot of work for them to buy from you.
If you look different from the main populace of the town, it’s gonna take a lot of work for them to buy from you.
If you look like the main populace of the town but don’t speak their primary language, it’s gonna take a lot of work for them to buy from you
If you have a strong accent or ANYTHING else about you that signifies “different” and “outsider,” it’s gonna take a lot of work for them to buy from you.
It’s gonna take a LOT of effort, but once you’re accepted by your new community, you will have loyal business for life.
Class Schedule:
Every 1st Thursday: Fireside Chat (Money Q&A)
Every 2nd Thursday: 7-Figure Business Building
Every 3rd Thursday: Real Estate Investing 101
Every 4th Thursday: Empowered Entrepreneur
Every 5th Thursday: Wildcard or replay
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Music License Granted to JJ Conway for "Crestone" by Michael Payne through Filmstro. This license grants a Commercial use of the above named musical composition for synchronisation with one or more creative media projects for worldwide distribution and in perpetuity in accordance with the Filmstro terms of use to the license holder and/or the license holder’s client(s).